An edition of National image and competitive advantage (2001)
National Image and Competitive Advantage
The Theory and Practice of Country-Of-Origin Effect
By Eugene D. Jaffe,Israel D. Nebenzahl
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Publish Date
May 2001
Publisher
Copenhagen Business School Press,Copenhagen Business School Press/Handelsh©ıjskolens Forlag,Copenhagen Business School Press/Books International [Distributor, North America]
Language
eng
Pages
186
1-1 of 1 Editions
National Image and Competitive AdvantageThe Theory and Practice of Country-Of-Origin Effect
Language: eng
Pages: 186
Published In: May 2001
Publisher: Copenhagen Business School Press, Copenhagen Business School Press/Handelsh©ıjskolens Forlag, Copenhagen Business School Press/Books International [Distributor, North America]