An edition of Le marketing du médicament en question(s) (2008)
Le marketing du médicament en question(s)
By Gilles Alberti,Claude Hurteloup,Alain Ollivier
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Publish Date
2008
Publisher
Vuibert
Language
fre
Pages
241
Description:
subjects: Drugs, Marketing, Pharmaceutical industry, Drug Industry, Médicaments, Commercialisation, Industrie pharmaceutique, Préparations pharmaceutiques, Marketing services santé, Marketing relationnel, Stratégie de marketing, Médicament, Industrie, Produit pharmaceutique
Places: France
Times: 1990- ...