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Cover of Positioning

Positioning: The Battle for Your Mind

How to be seen and heard in the overcrowded marketplace

By Al Ries,Jack Trout

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Publish Date

March 1982

Publisher

Warner

Language

eng

Pages

213

Description:

subjects: Positioning (Advertising),  Reference, Information and Interdisciplinary Subjects,  Marketing - Product Management,  Business & Economics,  Unabridged Audio - Business/Professional,  Audio Adult: Business,  Advertising & Promotion,  Fiction, general