An edition of Audit de marque (2004)
Audit de marque
diagnostiquer, valoriser et piloter sa marque
By Michel Ternisien
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Publish Date
2004
Publisher
Dunod
Language
fre
Pages
245
Description:
subjects: Trademarks, Marketing, Management, Patents as Topic, Marques de commerce, Gestion, Nom commercial, Évaluation, Qualité, Contrôle