Cover of New product management

An edition of New product management (1974)

New product management

By Eberhard E. Scheuing

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Publish Date

1974

Publisher

Dryden Press

Language

eng

Pages

353

Description:

subjects: Product management, Diffusion of innovations, New products, Diffusion, Produktmanagement, Innovations, Produits nouveaux, Gestion, Produktinnovation