An edition of Confessions of an advertising man (1963)
Confessions d'un Publicitaire
Comment Gérer une Agence Publicitaire Pour Bâtir une Fortune et Battre des Records de Ventes
By David Ogilvy,Matthieu Deloison
Publish Date
2023
Publisher
Lulu Press, Inc.
Language
fre
Pages
173
Description:
Mr. Ogilvy reveals, among other professional secrets, how he gets clients, how to write potent copy, and how to rise to the top of the advertising field.
subjects: Advertising, Advertising agencies, Advertising executives, Biography, History, Advertising, biography, Advertising campaigns, Management, Business and economics, Advertising and public relations, Publicity, Publicité, Publicité (commerce), Manuel
People: David Ogilvy (1911-), David Ogilvy (1911-1999)
Places: United States, États-Unis