The miscomprehension of televised communications

An edition of The miscomprehension of televised communications (1980)

Miscomprehension of televised communications

By Jacob Jacoby

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Publish Date

1980

Publisher

The Educational Foundation of the American Association of Advertising Agencies

Language

eng

Pages

196

Description:

subjects: Advertising, Content analysis (Communication), Mass media, Social aspects, Social aspects of Advertising, Social aspects of Mass media, Social aspects of Television advertising, Television advertising, Television viewers

Places: United States