Explore Books on
television advertising

The IBA code of advertising standards and practice

By Independent Broadcasting Authority.

The Art of Voice Acting

By James Alburger,James R. Alburger

Research in Media Promotion

By Susan Tyler Eastman,William Adams

Acting in television commercials for fun and profit

By Squire Fridell

But wait-- there's more!

By Remy Stern

Classics and commercials

By Edmund Wilson

TV Commercials: How to Make Them

By Ivan Cury

Ad-Makers

By Tom von Logue Newth

Advertising to Children on TV

By Barrie Gunter,Caroline Oates,Mark Blades

Television Disrupted

By Shelly Palmer

Analyzing Music in Advertising

By Nicolai Graakjaer

The sponsor

By Erik Barnouw

Morris

By Mary Daniels

Every Kid's Guide to Watching TV Intelligently (Living Skills)

By Joy Berry

Make Millions Selling on QVC

By Nick Romer

Consumer Culture and TV Programming

By Robin K. Andersen,Paul Schneiber

Art of Voice Acting

By James R. Alburger

As heard on TV

By Bethany Klein

Television myth and the American mind

By Hal Himmelstein

There's money where your mouth is

By Elaine A. Clark

Social TV

By Mike Proulx

The spot

By Edwin Diamond,Stephen Bates

Broadcast advertising

By Sherilyn K. Zeigler,Herbert H. Howard

Mediaspeak

By Donna Woolfolk Cross