An edition of The industrial buying decision: implications for the sales approach in industrial marketing (1972)

The industrial buying decision: implications for the sales approach in industrial marketing

By Gordon T. Brand

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Publish Date

1973

Publisher

Wiley

Language

eng

Pages

134

Description:

subjects: Industrial procurement, Management, Marketing, Approvisionnement dans l'entreprise, Gestion, Industriebetrieb, Kaufverhalten