Explore Books on
customer loyalty

Loyalty Management

By Cristina Ziliani,Marco Ieva

Creating a Sustainable Brand

By Henk Campher

Customer Culture

By Michael D. Basch

Willie's Way

By Phillip Van Hooser

Capturing customer equity

By David Bejou,Gopalkrishnan R. Iyer

Overpromise and overdeliver

By Rick Barrera

Indispensable

By Joe Calloway

Brand advocates

By Rob Fuggetta

The cult of the customer

By Shep Hyken

Customer Loyalty and Supply Chain Management

By Ivan Russo,Ilenia Confente

Brand Hate

By S. Umit Kucuk

Take their breath away

By Chip R. Bell

Customer Loyalty in Third Party Logistics Relationships

By David L. Cahill

Predicting Market Success

By Robert Passikoff

The ten demandments

By Kelly Mooney,Laura Bergheim

Delivering Fantastic Customer Experience

By Daniel Lafrenière

Taming the search-and-switch customer

By Jill Griffin

Customer Loyalty

By Jill Griffin

Managing customer value

By Dilip Soman

Engage

By Jeanine O'Neill-Blackwell

Reinventing the wheel

By Chris Zane

Achieving excellence in stakeholder management

By Joachim Scharioth,Margit Huber

The wallet allocation rule

By Timothy L. Keiningham

Igniting customer connections

By Andrew Frawley