1-24 of 78 Books

The psychology of entertainment media
By L. J. Shrum

Pre-Suasion
By Robert B. Cialdini,John Bedford Lloyd

Self versus others
By Julie L. Andsager,H. Allen White

The dynamics of persuasion
By Richard M. Perloff

Persuasive advertising for entrepreneurs and small business owners
By Jay P. Granat

Advertising exposure, memory, and choice
By Andrew A. Mitchell

Age of propaganda
By Anthony R. Pratkanis,Elliot Aronson

Media, Persuasion and Propaganda
By Marshall Soules

The lawyer's guide to creating persuasive computer presentations
By Ann E. Brenden,Ann E. Brenden,John D. Goodhue

Social influence
By Ontario Symposium on Personality and Social Psychology (5th 1984 University of Waterloo)

Personality and persuasibility
By Irving L. Janis

People-reading
By Ernst G. Beier,Evans G. Valens