

An edition of Social TV (2012)
how marketers can reach and engage audiences by connecting television to the web, social media, and mobile
By Mike Proulx
Publish Date
2012
Publisher
John Wiley & Sons
Language
eng
Pages
272
Description:
subjects: Television programs, Internet marketing, Online social networks, Fernsehwirtschaft, Social aspects, Werbetrager, Advertising & Promotion, Internet-TV, Marketingstrategie, Mediendienste, Online-Marketing, BUSINESS & ECONOMICS, Internet advertising, Television advertising, Internet television