An edition of Services marketing (1999)
Services marketing
integrating customer focus across the firm
By Valarie A Zeithaml,Valarie Zeithaml,Mary Jo Bitner,Dwayne D. Gremler
5.00 (1 Ratings)
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16 Want to read0 Currently reading0 Have read
Publish Date
2000
Publisher
Irwin/McGraw-Hill
Language
eng
Pages
678
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