An edition of Vulcans Earthlings and Marketing ROI (2007)

Vulcans, Earthlings and Marketing Roi

Getting Finance, Marketing and Advertising onto the Same Planet

By Jonathan Knowles

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Publish Date

2007

Publisher

Wilfrid Laurier University Press

Language

eng

Pages

174

Description:

subjects: Marketing, Brand name products, Advertising, Rate of return, Valuation, Finance, Finances, Publicité, Taux de rendement, Produits de marque, Évaluation, BUSINESS & ECONOMICS, General, Distribution