An edition of Split-second persuasion (2010)
Split-second persuasion
the ancient art and new science of changing minds
By Kevin Dutton
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Publish Date
2011
Publisher
Houghton Mifflin Harcourt
Language
eng
Pages
400
Description:
A respected psychologist presents an anecdotal analysis of the role of coercion in modern culture while introducing the tactics of leading persuasion experts, from magicians and religious leaders to advertisers and con men.