An edition of Marketing Management : The Big Picture (2005)

Marketing Management : The Big Picture

By C. Nordhielm

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Publish Date

Mar 19, 2005

Publisher

John Wiley & Sons Inc

Language

Pages

240

Description:

subjects: Marketing, Management, Management by objectives, Decision making, Marketing research, Product management, Gestion, Direction par objectifs, Recherche, Produits commerciaux