An edition of Truth, lies, and advertising (1998)
the art of account planning
By Jon Steel
Publish Date
1998
Publisher
Wiley
Language
eng
Pages
309
Description:
subjects: Customer services, Advertising campaigns, Planning, Advertising, Advertising agencies, Campagnes publicitaires, Planification, Agences de publicité, Service à la clientèle, Reclamecampagnes, Publicité
Places: United States