Cover of Communication and persuasion

An edition of Communication and persuasion (1986)

Communication and persuasion

central and peripheral routes to attitude change

By Richard E. Petty

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4 Want to read1 Currently reading0 Have read

Publish Date

1986

Publisher

Springer-Verlag,Springer

Language

eng

Pages

263

Description:

subjects: Attitude change, Communication, Persuasion (Psychology), Psychological aspects, Psychological aspects of Communication, Communication, psychological aspects, Attitude, Psychological Models, Persuasive Communication