An edition of Classic failures in product marketing (1989)
marketing principles violations and how to avoid them
By Donald W. Hendon
Publish Date
1992
Publisher
NTC Business Books
Language
eng
Pages
205
Description:
subjects: Product management, Marketing, Business failures, New products, United States, Faillite, Produktmarketing, Produits commerciaux, Fehler, Production management
Places: United States