Cover of Doing anthropology in consumer research

An edition of Doing anthropology in consumer research (2007)

Doing Anthropology in Consumer Research

By P. L. Sunderland,Patricia L. Sunderland,Rita M. Denny

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Publish Date

November 30, 2007

Publisher

Left Coast Press, Inc.

Language

eng

Pages

344

Description:

subjects: Ethnography, Market research, Social Science, Business / Economics / Finance, Sociology, Anthropology - Cultural, Consumer Behavior - General, Marketing - Research, Social Science / Anthropology / Cultural, Anthropology - General, Business anthropology, Consumers, Research