Explore Books on
market research

Marketing research

By Gilbert A. Churchill,Dawn Iacobucci

Marketing research for managers

By Sunny Crouch,Matthew Housden

Review of marketing research

By Naresh K. Malhotra

The handbook of market intelligence

By Hans Hedin

Essentials of marketing research

By William G. Zikmund,Barry J. Babin

Euromarketing and the Future

By Lynn R. Kahle

Market segmentation

By Malcolm McDonald,McDonald, Malcolm.,Ian Dunbar,Ian K. Dunbar

Sport Business Analytics

By C. Keith Harrison,Scott Bukstein

Marketing research

By Thomas C. Kinnear,T.C. Kinnear,James R. Taylor

Doing anthropology in consumer research

By P. L. Sunderland,Patricia L. Sunderland,Rita M. Denny

Market segmentation

By Michel Wedel,Wagner A. Kamakura

Marketing research in a marketing environment

By William R. Dillon,Thomas J. Madden,Neil H. Firtle

Financial Mathematics, Volatility And Covariance Modelling

By Julien Chevallier, Stéphane Goutte,David Guerreiro,Sophie Saglio

Involving community members in focus groups

By Richard A Krueger,Richard A. Krueger,Jean A. King

Marketing research

By Alvin C. Burns,Ronald F. Bush

Market Segmentation Analysis

By Sara Dolnicar

Corporate financial reporting and analysis

By David F. Hawkins,Del I. Hawkins,Roger J. Best,Kenneth A. Coney

Market segmentation

By McDonald, Malcolm.,Ian K. Dunbar

Research methods for business students

By Mark N. K. Saunders,Mark N.K. Saunders,Adrian Thornhill,Philip Lewis

Using qualitative research in advertising: strategies, techniques, and applications

By Margaret A. Morrison,Margaret Ann Morrison,Eric Haley,Kim Bartel Sheehan,Ronald E. Taylor

Space-based communications infrastructure for developing countries

By Keith Barker

Die Automobil-Kaufentscheidung

By Mark Unger

Zufriedenheit mit Dienstleistungen

By Andreas Siefke

Kundenbindung In Mitgliedschaftssystemen

By Mathias Giloth