Explore Books on
marketing - research

1-24 of 115 Books

Cover of Consumer behavior by del i. hawkins,kenneth a. coney,roger j. best

Consumer behavior

By Del I. Hawkins,Kenneth A. Coney,Roger J. Best

Cover of Marketing research by gilbert a. churchill,dawn iacobucci

Marketing research

By Gilbert A. Churchill,Dawn Iacobucci

Cover of Marketing research for managers by sunny crouch,matthew housden

Marketing research for managers

By Sunny Crouch,Matthew Housden

Cover of Ratings analysis by james g. webster,james webster,patricia f. phalen,lawrence w. lichty

Ratings analysis

By James G. Webster,James Webster,Patricia F. Phalen,Lawrence W. Lichty

Cover of Essentials of marketing research by william g. zikmund,barry j. babin

Essentials of marketing research

By William G. Zikmund,Barry J. Babin

Cover of Marketing research by carl d. mcdaniel,roger h. gates,carl mcdaniel,roger gates

Marketing research

By Carl D. McDaniel,Roger H. Gates,Carl McDaniel,Roger Gates

Cover of Marketing Research by bruce wrenn,w. bruce wrenn,robert e. stevens,david l. loudon

Marketing Research

By Bruce Wrenn,W. Bruce Wrenn,Robert E. Stevens,David L. Loudon

Cover of Brandchild by martin lindström,martin lindstrom,patricia b. seybold

Brandchild

By Martin Lindström,Martin Lindstrom,Patricia B. Seybold

Cover of Marketing Research by alan t. shao,alan shao,kevin zhou

Marketing Research

By Alan T. Shao,Alan Shao,Kevin Zhou

Cover of Doing anthropology in consumer research by p. l. sunderland,patricia l. sunderland,rita m. denny

Doing anthropology in consumer research

By P. L. Sunderland,Patricia L. Sunderland,Rita M. Denny

Cover of Marketing research in a marketing environment by william r. dillon,thomas j. madden,neil h. firtle

Marketing research in a marketing environment

By William R. Dillon,Thomas J. Madden,Neil H. Firtle

Cover of Marketing research by alvin c. burns,ronald f. bush

Marketing research

By Alvin C. Burns,Ronald F. Bush

Cover of Lifestyle marketing by ronald d. michman,edward m. mazze,alan j. greco

Lifestyle marketing

By Ronald D. Michman,Edward M. Mazze,Alan J. Greco

Cover of Brands and branding by rita clifton,simmons, john,sameena ahmad,john simmons,the economist

Brands and branding

By Rita Clifton,Simmons, John,Sameena Ahmad,John Simmons,The Economist

Cover of Forschungs- und Entwicklungsmanagement 2000plus by hans dietmar bürgel,s. hess,s. kleinert

Forschungs- und Entwicklungsmanagement 2000plus

By Hans Dietmar Bürgel,S. Hess,S. Kleinert

Cover of Using qualitative research in advertising: strategies, techniques, and applications by margaret a. morrison,margaret ann morrison,eric haley,kim bartel sheehan,ronald e. taylor

Using qualitative research in advertising: strategies, techniques, and applications

By Margaret A. Morrison,Margaret Ann Morrison,Eric Haley,Kim Bartel Sheehan,Ronald E. Taylor

Cover of What kids buy and why by dan s. acuff,daniel acuff,robert h reiher

What kids buy and why

By Dan S. Acuff,Daniel Acuff,Robert H Reiher

Cover of Market response models by dominique m. hanssens,leonard j. parsons,randall l. schultz

Market response models

By Dominique M. Hanssens,Leonard J. Parsons,Randall L. Schultz

Cover of Boom by mary brown,mary brown,carol orsborn

Boom

By Mary Brown,Mary Brown,Carol Orsborn

Contemporary marketing research

Contemporary marketing research

By Carl McDaniel,Carl, Jr. McDaniel,Roger Gates

Cover of Creative product design by margaret bruce,rachel cooper

Creative product design

By Margaret Bruce,Rachel Cooper

Cover of Consumers by eric j. arnould,eric arnould,linda price,george m zinkhan

Consumers

By Eric J. Arnould,Eric Arnould,Linda Price,George M Zinkhan

Cover of Ratings analysis by james g webster,james webster,patricia f. phalen,lawrence w. lichty

Ratings analysis

By James G Webster,James Webster,Patricia F. Phalen,Lawrence W. Lichty

Cover of INVISIBLE GRAIL: HOW BRANDS CAN BE USED TO ENGAGE WITH AUDIENCES by john simmons,john simmons

INVISIBLE GRAIL: HOW BRANDS CAN BE USED TO ENGAGE WITH AUDIENCES

By John Simmons,John Simmons