An edition of The consistent consumer (2005)
predicting future behavior through lasting values
By Ken Beller,Steve Weiss,Louis Patler
Publish Date
2005
Publisher
Dearborn Trade Pub.
Language
eng
Pages
264
Description:
subjects: Consumer behavior, Market research, Business / Economics / Finance, Business & Economics, Business/Economics, Marketing - Research, Consumer Behavior - General, Business & Economics / General