An edition of L'essor de la communication en Chine (2000)
L'essor de la communication en Chine
Publicité et télévision au service de l'économie socialiste de marché
By Colomb Dominique
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Publish Date
May 3, 2000
Publisher
L'Harmattan
Language
fre
Pages
270
Description:
subjects: Government advertising, History, Television advertising, Television and politics, Communication, Consumer behavior, Economic policy, Communication de masse, Publicité (commerce), Télévision, Publicité, Histoire, Publicité d'État, Publicité télévisée, Télévision et politique, Consommateurs, Comportement, Politique économique, Aspect économique, Sociologie économique, Médias et politique, 1995, Advertising, Social aspects, Television broadcasting, Communication in marketing, Consumers