Explore Books on
publicité sur internet

Integrated Marketing Communication

By Jerome M. Juska

Cybermarketing

By Pauline Bickerton

Search engine marketing, Inc

By Mike Moran,Bill Hunt

Advertising and the World Wide Web

By Esther Thorson

Machine-to-machine marketing (M3) via anonymous advertising apps anywhere anytime (A5)

By Jesus Mena

Social Media Strategy

By Keith A. Quesenberry

Online consumer psychology

By Curtis P. Haugtvedt

Branded Content

By Jonathan Hardy

Advertising in Mena Goes Digital

By Ilhem Allagui

Flash advertising

By Jason Fincanon

Creative Direction in a Digital World

By Adam Harrell

Computational Advertising

By Peng Liu,Chao Wang

Online Promotions

By Bill Carmody

Absolute Essentials of Advertising

By Sarah Turnbull

Information Asymmetry in Online Advertising

By Jan W. Wiktor,Katarzyna Sanak-Kosmowska

Native Advertising

By Lisa Lynch

Decoding Coca-Cola

By Crawford, Robert,Linda Brennan,Susie Khamis

Digital advertising

By Shelly Rodgers,Esther Thorson

Global Advertising Practice in a Borderless World

By Linda Brennan,Crawford, Robert,Lukas Parker

Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies

By Víctor Hernández-Santaolalla,Mónica Barrientos-Bueno

Permission Marketing

By Seth Godin

Make Your Website Work for You

By Jeff Cannon

Marketing in the new media

By Holly Berkley

Advertising on the Internet

By Robbin Lee Zeff