An edition of The power of retail branding (2005)
The Power of Retail Branding
Reinvention Strategies for Empowering the Brand
By Arthur A Winters,Arthur A. Winters,Peggy Fincher Winters,Carole Paul
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Publish Date
January 10, 2006
Publisher
Visual Reference Publications
Language
eng
Pages
176
Description:
subjects: Product management, Management, Branding (Marketing), Retail trade, Retail sector, Sales & marketing, Commercial - Advertising, Art & Art Instruction, Business & Economics, Business/Economics, Business & Economics / Retailing, Advertising & Promotion, Brand name products, Case studies, Marketing