Cover of Advertising media models

An edition of Advertising media models (1986)

Advertising media models

a practical guide

By Roland T. Rust

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Publish Date

1986

Publisher

Lexington Books

Language

eng

Pages

159

Description:

subjects: Mathematical models, Advertising media planning, Mathematisches Modell, Campagnes publicitaires, Plans médias, Medien, Modèles mathématiques, Werbung, Mass media, Advertising