Cover of The Satisfied Customer

An edition of The Satisfied Customer (2007)

The Satisfied Customer

Winners and Losers in the Battle for Buyer Preference

By Claes Fornell

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Publish Date

November 25, 2008

Publisher

Palgrave Macmillan

Language

eng

Pages

256

Description:

subjects: Consumer satisfaction, Consumers' preferences, Customer relations, Customer orientation, Preferences, Consumers, Customer services, Consumer demand, Consommateurs, Kundrelationer, Satisfaction, Konsumenter, Consumer Behavior, Usagers