An edition of Consumer insight (2004)
Consumer insight
how to use data and market research to get closer to your customer
By Merlin Stone,Alison Bond,Bryan Foss
0 (0 Ratings)
0 Want to read0 Currently reading0 Have read
0 Want to read0 Currently reading0 Have read
Publish Date
2004
Publisher
Kogan Page, c2004.
Language
eng
Pages
288
Description:
subjects: Marketing research, Management, Database marketing, Customer relations, Customer relations, management, Relations avec la clientèle, Gestion, Marketing, Recherche, Bases de données, BUSINESS & ECONOMICS, Research, Datenanalyse, Kundenorientierung, Marktforschung, Marktonderzoek, Consumentenonderzoek, Consumentengedrag, Onderzoeksmethoden