

An edition of Services marketing (1983)
people, technology, strategy
By Christopher H. Lovelock,Christopher Lovelock,Jochen Wirtz
Publish Date
2007
Publisher
Pearson/Prentice Hall
Language
eng
Pages
648
Description:
subjects: Marketing, Service industries, Professions, Management, Customer services, Dienstensector, Dienstleistungssektor, Plan de carriere, Services, Professions liberales, Services (Industrie), Diensten, Dienstleistung, Dienstleistungsbetrieb, Gestion, Professions libérales
Places: Southeastern Asia, New Zealand, Australia