

An edition of Promotional Marketing (2014)
By Roddy Mullin
Publish Date
2018
Publisher
Taylor & Francis Group
Language
eng
Pages
312
Description:
subjects: Marketing, management, case studies, Sales promotion, Marketing, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Industries / Retailing, BUSINESS & ECONOMICS / Marketing / Direct, BUSINESS & ECONOMICS / Advertising & Promotion, BUSINESS & ECONOMICS / Consumer Behavior, Ventes, Promotion, BUSINESS & ECONOMICS, Industrial Management, Management, Management Science, Organizational Behavior