

An edition of Experiential Marketing (2019)
By Wided Batat
Publish Date
2020
Publisher
Taylor & Francis Group
Language
eng
Pages
302
Description:
subjects: Marketing, Consumer behavior, Customer relations, Branding (Marketing), Target marketing, Relationship marketing, Stratégie de marque, Cibles (Marketing), Marketing relationnel, Branding, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Customer Service, BUSINESS & ECONOMICS / Consumer Behavior, Consommateurs, Comportement, BUSINESS & ECONOMICS, Industrial Management, Management, Management Science, Organizational Behavior, General, Customer Service