Cover of Differentiate or Die

An edition of Differentiate or Die (2000)

Differentiate or Die

Survival in Our Era of Killer Competition

By Jack Trout

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Publish Date

March 17, 2000

Publisher

Wiley

Language

eng

Pages

240

Description:

Publisher Fact Sheet

subjects: Brand name products, Advertising, Competition, Marketing, Marketing stratégique, Produits de marque, Publicité, Concurrence, Merken, Reclame, Management, Marke, Business enterprises, Positioning (Advertising)