An edition of Why They Buy (1986)
American Consumer Inside and Out
By Robert B. Settle
Publish Date
July 1989
Publisher
John Wiley & Sons
Language
eng
Pages
351
Description:
subjects: Brand choice, Consumers, Consumers' preferences, Marques de commerce, Préférences, Consommateurs, Koopgedrag, Verbraucherverhalten, Choix, Consumentengedrag, Consumers, united states, Business and economics
Places: United States