Explore Books on
consumer profiling

The Age of Surveillance Capitalism

By Shoshana Zuboff

Creating Value with Big Data Analytics

By Peter C. Verhoef,Edwin Kooge,Natasha Walk

Advanced Database Marketing

By Kristof Coussement,Koen W. De Bock,Scott A. Neslin

Niche Envy

By Joseph Turow

Politicizing Consumer Choice

By Christian Gunkel

The Cambridge Handbook of Consumer Privacy

By Evan Selinger

What stays in Vegas

By Adam Tanner

The daily you

By Joseph Turow

Die zweidimensionale Gesellschaft

By Manfred Prisching

Profiling Machines

By Greg Elmer

Predictive Analytics, Data Mining and Big Data

By S. Finlay

The aisles have eyes

By Joseph Turow

Adobe Analytics For Dummies

By David Karlins,Eric Matisoff

Marketing and Sales Analytics

By Cesar Brea

The Burden of Choice

By Jonathan Cohn

Social media analytics

By Marshall Sponder

Business computing

By Alok Gupta

All you can pay

By Anna Bernasek

Location and personalisation

By Daniel Ralph

Market smart

By Dan S. Acuff

The essentials of shopper technology

By John Karolefski

Customer-related knowledge utilisation in the collaborative relationships of professional service organisation

By Satu Nätti

Consumer information systems and relationship management

By Angela Lin,Jonathan Foster,Paul Scifleet

Hwajang hanŭn namja ka sijang ŭl pakkunda

By Yang-jin Chŏn