1-24 of 52 Books

The Age of Surveillance Capitalism
By Shoshana Zuboff

Creating Value with Big Data Analytics
By Peter C. Verhoef,Edwin Kooge,Natasha Walk

Advanced Database Marketing
By Kristof Coussement,Koen W. De Bock,Scott A. Neslin
Politicizing Consumer Choice
Politicizing Consumer Choice
By Christian Gunkel

The Cambridge Handbook of Consumer Privacy
By Evan Selinger

Die zweidimensionale Gesellschaft
By Manfred Prisching

Predictive Analytics, Data Mining and Big Data
By S. Finlay

Adobe Analytics For Dummies
By David Karlins,Eric Matisoff
Marketing and Sales Analytics
Marketing and Sales Analytics
By Cesar Brea
Social media analytics
Social media analytics
By Marshall Sponder
Profiling the Sri Lankan consumer
Profiling the Sri Lankan consumer
By Uditha Liyanage

The essentials of shopper technology
By John Karolefski
Customer-related knowledge utilisation in the collaborative relationships of professional service organisation
Customer-related knowledge utilisation in the collaborative relationships of professional service organisation
By Satu Nätti

Consumer information systems and relationship management
By Angela Lin,Jonathan Foster,Paul Scifleet