An edition of Sales forecasting management (2004)
Sales forecasting management
a demand management approach
By John T Mentzer,John T. (Tom) Mentzer,Mark A. Moon
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Publish Date
2005
Publisher
Sage Publications
Language
eng
Pages
358
Description:
subjects: Management, Sales forecasting, Marketing research, Prognoses, Pazarlama araştırması, Absatzprognose, Yönetim, Marktonderzoek, Verkooptechnieken, Marketingmanagement, Satış tahmini, Sales & marketing, Marketing - General, Business/Economics, Business & Economics, Business / Economics / Finance, Sales & Selling - Management, Marketing - Research, Forecasting, Business & Economics / Marketing / General