An edition of Simply better (2004)
Simply Better
Winning and Keeping Customers by Delivering What Matters Most
By T. P. Barwise
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Publish Date
July 2004
Publisher
Harvard Business School Press
Language
eng
Pages
208
Description:
subjects: Fidélisation de la clientèle, Kundenorientierung, Techniques d'évaluation, Marketingmanagement, Evaluation, Klantenbinding, Marketing, Wettbewerbsvorteil, Consommateurs, Satisfaction, Service à la clientèle, Consumer satisfaction, Satisfaction du consommateur, Unternehmen, Verbraucherzufriedenheit, Qualité du produit